Our Get a blog! category has found its true calling. It turns out Eliot Spitzer does not have a blog. As far as Municipalist can determine. Too bad, eh? Prediction: It is certain, it would seem, that some day soon one of these elected or otherwise very public people caught in some scandal will actually take to the Web to make his/her case to constituents. Through blogging. Having had some experience online at that point will be important. We recall how miraculous it seemed to many, anyway, when Howard Dean and Joe Trippi figured out how to actually raise money and build excitement (if not draw votes) using the Web beginning about five years ago.
The Spitzer situation proves less than apt here, as the guy seems dead in the water. But consider as an example, though a less-than-savory one, just to illustrate the point: What if Johnny Cochran, O.J. Simpson's criminal lawyer, had access to the Web, in 1994 and '95 during that trial? Do you think it would have crossed his mind to build a huge O.J.-was-framed community online? Think of that for a moment. Remember the cheering outside the courtroom when the verdict was read? And remember Cochran's mezmerizing playing of the media, particularly such influential outlets (at the time) as The New Yorker magazine, etc.?
THE "influential outlet" these days is the Web at large. So the first time an elected official himself makes serious use of the Web to defend and fight back, the doors will be open, and that will be it. The Web is already used to condemn and prosecute and ridicule. [This site in particular, which the New York Times calls "a popular Wall Street gossip site" has spent much of the day gleefully slamming Spitzer.] It just follows, to Municipalist anyway, that the Web can and will be a place to defend, explain, and counterpunch. Yet another reason for all of you out there in the public sector to Get a blog! And learn to use it. You may need it some day. [Here is Business Week on 'Eliot's Enemies.']
UPDATE: We note this at Spitzer's governor campaign site, at the bottom of the front page: "Paid for by Spitzer 2010."
Inside, we find this: "Every day on the Internet, people are making their voices heard about the important issues we all face. When we speak out for what's right, when we stand up against what's wrong, and when we share our ideas with one another, we create an environment that makes real change possible.
"Governor Eliot Spitzer is excited to be a part of that online community-sharing with New Yorkers his plans for our state, and listening to their ideas for how we can return New York to the beacon of hope and opportunity it once was."
But there is no idea-sharing going on, because there is no blog to be found. And we would recommend visiting Eliot Spitzer's 2010 campaign Web site fairly soon.
Really, really soon.